NALathletics blog

Sketch-y performance of basic sponsorship at The Track Meet

04 December 2020 George 0 Comments

You’d think a sport that thinks logo placement and brand “exposure” are the alpha, omega and pinnacle of sponsorship activation would at least have the correct brand name and spelling of an athlete’s sponsor on the meet’s start list and results site. Instead, we have...

MAAC cancels indoor track & field: T&F must counter this new normal

02 December 2020 George 0 Comments

Three Division I conferences have cancelled their indoor track & field championships. They - and others - will be watching closely to see who notices and who cares.

Will college track & field alumni start funding cancelled seasons?

22 November 2020 George 0 Comments

After all the money and effort expended by alumni and their consultants to save college track & field programs, what if they are undone by conferences and maybe the NCAA itself cancelling championships and seasons?

How much do college track & field coaches make? (Data viz)

18 November 2020 George 0 Comments

How much pro track & field athletes make is one of the great questions of sport. Every few years an anonymous survey or a heavily-redacted, surreptitiously-transferred document will set off a round of speculation and invective, but no one can point to a credibly and...

Expand the map, expand athletics: 31,000+ places to throw, jump or run

12 November 2020 George 0 Comments

Some state-by-state counts are better than others. Much better, much more useful and much more important for the things that give us something to look forward to, like athletics.

Clemson AD lays down the challenge to collegiate track & field backers

06 November 2020 George 0 Comments

Clemson's Director of Athletics, Dan Radakovich, may have paid more attention to track & field over the last few months than in all his previous years on the job.

Track & field needs to make its peace with making money

05 November 2020 George 0 Comments

Track & field has no problem getting money. All they have to do is ask for it. Making money? Now that's a different story altogether.

Track & field pops into mainstream sports industry, incuriosity ensues

23 October 2020 George 0 Comments

Track & field showed up in two unexpected places last week: the Hashtag Sports daily newsletter by way of an article in SportTechie. Most people in track & field - an overwhelming share of people in track & field, most likely - missed them both...

Find a better place to throw, jump and run with the AirBnB of athletics

02 October 2020 George 0 Comments

Finding a place to jump, throw or run is a great start. Knowing what to expect before you get there will save you even more time and frustration.

Retiring Nike exec's career explains a lot about track & field

21 September 2020 George 0 Comments

Nike parted ways with their most powerful track & field executive last week. The amount of buzz this generated within the sport and lack of notice outside of it is a fitting coda.

USATF brushes off athletes, punts on Team USA for World Half-Marathon Championship

12 September 2020 George 0 Comments

Next month's World Athletics Half Marathon Championships will take place without Team USA, because USA Track & Field chose to deny athletes who rightfully qualified their chance to compete in their event’s biggest stage, and did so in the quietest way possible. If only this...

Minnesota track & field cuts will impact results sheets more than balance sheets

10 September 2020 George 0 Comments

The University of Minnesota became the first Power 5 school to cut track & field. The move will not save much money for a school that voted against football, but will cost the sport in athletes.

Blog - page 5

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